In the third floor of the Oxford Circus store Topman offer a personal shopping service.
This service was new and unknown by most customers.
To give more notoriety to this free service we built personalshopping.topman.com. With the support and help from Google we took the free Personal Shopping experience into the digital world. Any user in the UK could make an appointment online by selecting a day of their preference, choosing some styles and providing all the information they wished.
A personalised Google Hangout extension was built so personal shopper and customer could interact with the Topman products. When the day of the appointment arrived the customer would connect to the hangout and have 35 minutes available with one personal shopper.
The purchase of products were integrated into the hangout extension to make things as easy as possible for the client.
My role: Senior Freelance producer
- Responsible of the production of the responsive site. Optimized for desktop, tablet and mobile (android and OS).
- Management of rehabstudio team based in between London and Belfast. Responsible of the team integrated by UX, designers, creatives and developers.
- Day to day relationship with the client.
- Laptops and infrastructure set up in Topman Personal Shopping area, in the 3rd floor of Topman shop in Oxford Circus. This is the environment where the google hangouts between personal shoppers and users take place.
Link to project
Link to agency rehabstudio London
September 2014